See & Say 2016Brand Identity, Illustration, Campaign
See&Say is a free porfolio consultation event organised by Marketing Communication Association SKM SAR. Experts meet for 15 minute rounds with young creatives while chosen specialists review portfolios and issue feedback. After the 15 minutes are up the participants move on to the next specialist. Each participant has a chance to speak to an expert they chose, the best participants have a possibility to promote their work in the creative industry.
This year’s promotional campaign of the review is based on the circular figure. It was used to portray natural an man-made cosmic events which mirror the reality of the See & Say portfolio review – the jury, the new website or approaching deadlines for the applying students. After the introduction of our campaign the number of applicants rose by 300% in relation to the previous year’s event.